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Writer's pictureChristine Lusher

MEN ARE BETTER INVESTORS! Let's talk about Financial Double Standards.

When talking about money, there's no shortage of myths floating around about who's got the chops to handle money matters best.


Financial Double Standards


From the idea that guys have the investing edge to the notion that women are less assertive in financial decisions, these stereotypes can shape our unconscious behaviours.


Financial Misconception: Men are better investors
Financial Misconception: Men are better investors

However, it's time to challenge these misconceptions and set the record straight. In this article, we're diving headfirst into the sea of financial myths to debunk the idea that financial success has anything to do with gender. Let's dive in!


Myth: Men are better investors.

Reality: Gender has no bearing on financial prowess! Both men and women can be savvy investors. Let's celebrate diverse perspectives in the financial landscape.


Myth: Women are not as assertive in financial decision-making.

Reality: Assertiveness is a learned skill that anyone can develop, irrespective of gender. Encouraging women to be assertive in financial matters is essential, emphasizing the importance of active involvement in decision-making processes.


Myth: Women are less confident in money matters.

Reality: Confidence isn't gender-specific! It's crucial to empower everyone to take control of their finances. Confidence grows with knowledge and support.


Myth: Men are more naturally inclined towards entrepreneurship.

Reality: Entrepreneurial spirit is not confined to any gender. By debunking this myth, we can inspire and support women in pursuing business ventures, fostering a more inclusive and innovative business landscape.


Myth: Women are more risk-averse and conservative investors.

Reality: With education, women embrace risk. But we want to be well informed about our choices rather than a "she'll be right" approach.


Myth: Men are naturally better at navigating the stock market.

Reality: Navigating the stock market successfully depends on skills, research, and staying informed, not gender. Breaking down this stereotype involves promoting financial education for all.


Myth: Finance is a man's world.

Reality: We all have money, so finance is for everyone! With only around 20% of Financial Planners being women, it's my passion to make female advisors' voices heard. We need more representation of women in finance to challenge stereotypes and inspire future leaders.


Let's dismantle these double standards together! Let's create a financial world that embraces equality and diversity.


Our passion is helping Australian women live their best lives through financial planning advice. Want to see if financial advice is right for you? Book a 15-minute Clarity Call.


What you need to know


Lush Wealth - Financial Advice for Women provides and produces this information. The advice provided is general advice only as, in preparing it, we did not consider your investment objectives, financial situation or particular needs. Before making a financial decision based on this article, you should consider how appropriate the information is to your particular investment needs and objectives. You should also consider the relevant Product Disclosure Statement before making any decision relating to a financial product.


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